Design thinking
I have recently decided to dedicate part of my time to the practice of design thinking. I have been speaking and writing about user experience, strategy and design thinking for a while but due to ongoing projects (within our company) it’s been a while since I’ve been able to focus on helping companies and people create new values and products through design.
I’d like to leave you with a video of BusinessWeek’s five questions with Tim Brown, CEO of IDEO and someone who’s brain I’d love to pick every once in a while. In the first few minutes of this video, Tim goes through what he defines as Design Thinking as a practice, and how companies (much like yours or mine) can benefit from the discipline. Inspiring stuff. Have a look:
I’m making getting back to doing more design and strategy one of my resolutions for 2009. This means that if you ever need a consultant with a flair for building products and experiences today, get in touch, I am dying to get back to work with people passionate about ideas.
Note: This being the first post of the year, I thought I’d commit to something else in addition to more work on design thinking – blogging more. I’ve gone through posting highs and lows in my years of blogging, but I plan on redeeming myself from all the lows during 2009. Happy new year!
Hey Fred,
Good luck with your new year’s resolution and thanks for sharing the video of Tim Brown. Very interesting. All the best.
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Moses — January 8, 2009 @ 9:11 am