Storytelling in business

Posted by Fred Oliveira on January 21, 2010 | Comments (2)

Sometimes the most important things are the less obvious, and because I’ve been thinking a lot about the topic of storytelling, I’d love to leave you with one quote and one video. The quote is quite simple but powerful. It is by Gary Vaynerchuck (ever wondered why this guy got everyone to write his email right even though it’s not necessarily easy? Think about it), which I got from his latest book Crush It:

Storytelling is by far the most underrated skill in business.

And the second thing I’d love to leave you with is a video of Doug Richard of Library House – and a former “dragon” at BBC Two’s Dragons Den – on building a business. It’s a pretty short video (I’d love to see more from him) but it packs quite a punch. Don’t miss this:

Be inspired. Tell stories. Start a business.

Comments on this post

i miss this Doug from the Dragons Den.. very wise business man

Hi Fred,

There’s a good book about this subject in general. You should check it out.

http://www.danpink.com/whole-new-mind

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